Reality TV and real life were never this close. A cross platform docu-reality show in which video bloggers commit to fundamentally changing their lives within 90 days. The bloggers journey is documented and broadcasted 24/7 on the show's website and broadcasted on a weekly TV show. For the first time in reality TV – The viewers get a chance to connect directly with the show's participants or even more: take part in the participants' journey to success and become a part of the show.